I am always an advocate of getting back to basics that work and being creative, curious, and inquisitive to try new ways. I believe, as you know by now, that personalization isRead More…
Negotiation is interesting. In an upcoming Selling Signals blog post, I provided insights and thoughts on negotiation (https://sellingsignals.com/negotiation-tactics/). There are many valuable insights in this post. First, it got me thinking ofRead More…
It takes time to develop customer success testimonials that translate into a convincing and exciting story for the reader. As was the case during COVID, the successes business had with a productRead More…
To engage your customers and prospects, your first step is crafting effective messages that are compelling and concise. But to gain their trust and ultimately their business, you need more than aRead More…
How to Communicate Value to Prospects on the First Call How do you turn your prospects into your customers? You have to start with a conversation, dialogue, interaction, or discussion. That seems obvious,Read More…
This month’s blog post is provided by our guest blogger Chris Kogler at Narrative IQ. Stories are one of the most powerful forms of human communication we have. In a sales environment,Read More…
Phone-shy when reaching out to a prospect? CEOs get so much email, your email message may be passed over. Ask if voice mail will work. Your phone may open the door.
Today’s lead generation activities include calling, emailing, texting, and more. If you are using and testing the results, shouldn’t these activities be measured?
No time to write for business? You are not alone. Writing fast leads to more mistakes and typos that cry for better editing. With increasing competition, errors can have damaging consequences.
Social networks offer a variety of tools to interact and keep in touch. Is this revolutionary, or good old fashioned evolution in our use of tools to form connections?