When Was the Last Time You Were Told the Seller Is King?
Buyer focus is king, with more awareness of just how important the buyer is. Traces of seller-focus may show in poor customer service, but it’s tolerated less.
Buyer Experience with Customer Centric Inbound Processes – Lessons Learned
Good customer experience comes from customer centric inbound processes. Your handling of inbound calls has a profound impact on customers. Make it a positive one.
The Product Demo: Still the Crutch in Sales
The sales and marketing world is becoming so interesting to me. Every day we hear and read that the world of sales has been in a shambles and there are new andRead More…
What’s the Best Way to Communicate with Your Buyer? Ask the Buyer
Communicate with others the way you want them to communicate with you. Seems so simple right? Then it must be easy to do. Right? Wrong. Many companies don’t know how their potentialRead More…
To Convert Visitors to Buyers, Align Sales, Marketing and Support
Marketing has quickly and successfully adapted online. Have you noticed the number of websites offering great content? It’s hard not to. There are free webinars, podcasts, whitepapers, videos, e-books, demos, trials, slideRead More…