Take the time to define the best characteristics of your target audience to meet your objective. That will help you better define your primary target market.
How to Define Your Target Market: 5 Tips Read More »
How well does your CRM system help produce leads and sales? Here is a quick easy checklist to improve your CRM system, and get better information when you need it.
10 Point Sales CRM Checklist to Improve Lead Generation and Sales Read More »
Good customer experience comes from customer centric inbound processes. Your handling of inbound calls has a profound impact on customers. Make it a positive one.
Customer Centric Inbound Sales Process – Lessons Learned Read More »
Lead generation processes have an upside and a downside. Systems provide direction, consistency and predictable outcomes. But they can be constraining. Avoid problems with these guidelines.
Lead Generation Process: How to Balance Pros and Cons Read More »
No time to write for business? You are not alone. Writing fast leads to more mistakes and typos that cry for better editing. With increasing competition, errors can have damaging consequences.
How the Internet has Fueled Business Writing for Online Communication Read More »
A social network group is like a party, for mutual benefit. When I see creators set guidelines for members, this translates: the host doesn’t appreciate the behavior of certain party guests….
How to Keep Your LinkedIn Group Activity Relevant to Members Read More »
Social networks offer a variety of tools to interact and keep in touch. Is this revolutionary, or good old fashioned evolution in our use of tools to form connections?
Social Media Networking: Evolution or Revolution? Read More »
: Keeping up outbound prospecting during summer is a business decision. Many take vacations. Here are 3 advantages to continuing your outbound prospecting efforts anyway.
To Outbound Prospect or Not to Outbound Prospect? 3 Reasons to Keep Going During Summer Read More »
Customer relationships last long when nurtured. As customers gain business responsibility over time, you both can keep a strong relationship with these practices.
Building Customer Relationships: The Basics Read More »
Lead qualification is key to lead generation success. But it’s an art, not a science. Use these 3 tips to test the fit between your buyer need and your solution.
Qualified Leads: How to Qualify Sales Leads Read More »
