“To WOW, you must differentiate yourself, which means do something a little unconventional and innovative. You must do something that’s above and beyond what’s expected.” ― Tony Hsieh, CEO of Zappos andRead More…
Customer service calls are often untapped wells of insight. If you have a responsive customer at your disposal, why not ask how your company can better serve them?
Buyer focus is king, with more awareness of just how important the buyer is. Traces of seller-focus may show in poor customer service, but it’s tolerated less.
Marketing has quickly and successfully adapted online. Have you noticed the number of websites offering great content? It’s hard not to. There are free webinars, podcasts, whitepapers, videos, e-books, demos, trials, slideRead More…