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Why Your Idea Customer Profile Matters

Why Staying True to Your Ideal Customer Profile Matters!

Inside Sales /

A simple marketing concept is to target and sell to your ICP (Ideal Customer Profile) to make sales. Simple. A […]

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exceed your sales target like a star

How To Exceed Your Sales Target Number Quarter After Quarter

Inside Sales /

A constant question in sales is how to exceed your sales target. It’s about the number: how far off are

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Easier to Keep Existing Customers Than Gain New Ones?

Inside Sales /

This adage about keeping customers is not new. The saying has survived through thick and thin because it is true.

Easier to Keep Existing Customers Than Gain New Ones? Read More »

Importance of learning to sell

The Importance of Learning To Sell

Inside Sales /

To me, sales is a necessary skill to master. Learning to sell becomes quite helpful in all aspects of one’s

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we don't do it that way

Never Say No We Don’t Do It That Way

Inside Sales /

The theme of this blog series has been lessons learned from our trip with my family at west. One of

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solving problems while shooting for the stars

Solving Problems While Shooting For The Stars or Whatever You Desire

Inside Sales /

During our visit out west this past summer, we met an exciting college student who told us he was only

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Importance of Downtime

The Importance of Downtime

Inside Sales /

I recently learned to appreciate the importance of downtime this past weekend with my son. He entered a challenging high

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internet access

How Important Is Internet Access?

Inside Sales /

As a frequent internet user, one eye-opening experience was the lack of internet access when I traveled out west. Particularly

How Important Is Internet Access? Read More »

customer service when short staffed

How To Provide Customer Service When Short Staffed

Inside Sales /

COVID has changed much for many, and for one reason or another, it seemed every business was short-staffed during our

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lessons from a dissatisfied customer

Lessons from a dissatisfied customer’s perspective

Customer Experience /

Last month I shared a story about a major hotel chain whose central computer system did not provide a database

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