Lessons from a dissatisfied customer’s perspective
Last month I shared a story about a major hotel chain whose central computer system did not provide a database […]
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One View of the Customer Experience from the Customer’s Perspective
Many years ago, an Exceed Sales client offered a software product that helped major corporations get one single view of
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A Preview of 11 Essential Sales Topics
As we embark upon yet another year, it’s that time to share thoughts, insights, ideas, and discoveries with our reader
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Business Year Review: Study this year’s results to plan for the next
I hope our posts helped you achieve success, as you hold your business year review. I want to share my
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Direct mail: On your radar as a marketing channel?
Direct mail: Does it have a place in your sales and marketing strategy? I am always an advocate of getting
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24 Success Tips Especially for Young People
Success tips for young people from a sales professional. This is the time of year students are settling into school
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Negotiation
Negotiation is interesting. In an upcoming Selling Signals blog post, I provided insights and thoughts on negotiation (https://sellingsignals.com/negotiation-tactics/). There are
Building Your Brand: Don’t let Herd Mentality Hide Your Distinctive Qualities
Every year the data is gathered and researched, and marketing predictions come out. They sound familiar: “We’ve researched x many
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How to Make Summertime a Great Time for Lead Generation and Sales
Summer is a time of year many look forward to. In most parts of the US, the kids are home;
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How to Update Your Success Stories
Success stories are like gold for sales and marketing. But It takes time to develop customer success testimonials that translate
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